









✨ Unlock your ultimate blonde glow — no brass, just boss vibes!
COLORCHARM Permanent Liquid Hair Toners use advanced Liquifuse technology to deliver vibrant, fade-resistant blonde tones by neutralizing brassiness and yellow hues. Designed for naturally blonde or pre-bleached hair, this vegan and paraben-free formula offers permanent coverage with a quick 30-minute cure time, making it the go-to choice for professionals and DIY enthusiasts seeking flawless, healthy-looking blonde results.









































| ASIN | B008TYK716 |
| Best Sellers Rank | #737 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #11 in Hair Color |
| Brand | COLORCHARM |
| Brand Name | COLORCHARM |
| Color | T27 Medium Beige Blonde |
| Container Type | Bottle |
| Customer Reviews | 4.6 out of 5 stars 22,756 Reviews |
| Full Cure Time | 30 Minutes |
| Global Trade Identification Number | 00070018066893 |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Item Form | Liquid |
| Item Height | 2.5 centimeters |
| Item Weight | 2.1 Ounces |
| Manufacturer | Wella Company |
| Material Features | Cruelty Free |
| Number of Items | 1 |
| Package Information | Bottle |
| Product Benefits | Liquifuse technology: saturates, penetrates and fuses with the hair to deliver fade resistant vibrant color. Product Benefits Liquifuse technology: saturates, penetrates and fuses with the hair to deliver fade resistant vibrant color. See more |
| UPC | 070018066893 |
| Unit Count | 1.4 Fluid Ounces |
M**T
Removes the Yellow for Blondes - great platinum look!
I have used this wella toner for several years. Here are two pictures showing the difference if your hair has less highlights what you’ll get versus the photos that have more of the platinum look is when my hair was more heavily highlighted. Both color options are great whether you’re starting with a very white blonde or darker blonde. This product helps remove the yellow tone that most blondes hate on your hair starts getting that yucky yellow color. It helps transition your hair to a nice ashy color. Don’t be scared by your hair, looking purple when you have the product on. I use volume 20 with this Wella platinum toner and leave on for 20 to 30 minutes. My favorite way to use this product is if your hair is heavy on highlights because it will get you that a deal platinum ash look.
S**S
Beautiful color. Top notch.
Good color. Color is a tricky thing to do on your own. Be careful, do your research or you'll end up having to go pay a professional more money to fix it! I did ok with this because I researched it a bit first.
K**N
Great product will buy it again
It works wonders for my wife’s hair. She loves it has for about 20 years and she still looks great with or without it thank you
E**R
Perfect!
Perfect color! Exactly what I was looking for and easy to use!
S**H
Just a few warnings!
Totally missed the step where you have to order the other item with this (the developer) but once I had both, I just have to say everyone saying it doesn't change your natural roots... are not correct lol. It completely lightened my natural hair color and made it brassy! But I'm hoping after a few washes it cools down. As for the rest of my hair, I can see the difference for sure. Not meaning to sound so negative lol but I also have to add the horrible smell from the chemicals was so bad, I had the worst headache! I also lost about 500 strands of hair. So these are all just a few things to be careful and look out for.
E**M
Miracle worker
This toner worked MIRACLES on my hair!! I will forever stand by this. Since my hair was already light I mixed T18 with two parts 10 volume developer, saturated my head as fast as I could focusing on the yellow roots, and left it on for 10-13 additional minutes. Since my hair is super damaged and the test strand looked good, I didn't leave it on longer. If you have healthy hair or more yellow tones, I would leave it on longer. Darker hair may need 20 vol or higher. Also, if you have orange tones you need a blue based toner, not this purple one! Edit: I tried 20 vol developer and leaving it on for 20 minutes the second time. It turned out super light and ash grayish blonde. I loved the lift but not the color. It lasted 3 more washes than the first time. Experiment with developer, toner color and time to find what works for you! I'm gonna try t11 and see what happens.
K**N
Beautiful, Cool, Silvery Tint
Excellent color. Blends beautifully. Takes out the subtle yellowish tinge to white hair. Left on 10 minutes and the color is an icy white. Hair is soft. I love this color. It will not work and make your hair white/pale silver unless you are a pale blonde with slight yellow tint or pure white. If you have orange tones it will not make your hair white or pale silver.
U**L
My 1st time toning and it was so simple!
I finally went from decades of box color brown (#5) to embracing the gray. A few months ago my hairdresser took my professionally highlighted hair (which was my in-between step from brown to gray), and went a very nice slightly warm gray. As it goes, the toner she’d used faded after three months and my own silvery grays are growing beautifully but neutral, whereas the colored hair got brassy. Friends will tell you about it so ya know when it’s time :D I really want to be independent versus spending tons of money and time at the salon, so while at a beauty store to buy a powder brush I asked about toners and they quickly recommended this hair toner plus a Wella processor to do the job. I have a lot of very sick long hair, and the entire bottle +2 parts developer was jussst enough on my head. Any less and I’d need to buy two bottles of each . It really was easy. I just squirted my hair with a water bottle to lose damp, mix the developer and color in a bowl with a hair color brush. Then with gloves on grabbed gobs of it and worked it in from the ends, until I got close to my natural color line. Right now I have about 3 inches of my natural gray/silver roots. Then I took the hair color brush and with some product on it brushed it up towards my own color until met it all around the edges of my hairlines. I also roughly picked up chunks at a time and did it throughout my head versus bothered with foils which are overkill I’d say. This isn’t color, it’s just toner. And I would really recommend that approach. Instructions, people and the Internet recommend but after waiting 20 to 25 minutes you then work the toner into your whole head of hair, including your neutral natural gray roots. I did this but I won’t do it again. If you’re growing out gray that are neutral and you have brassy colored hair that you’re trying to match to it, just skip the step of working it into your roots. Even five minutes on the roots shifted it a little more cool and towards purple and I didn’t need that at all. Still, it turned out nice and neutral overall. I’ll definitely do this regularly, every few months. It does have a very slight dullness to it but as I understand it, this is the best you get unless you also get highlights. It was the same way when I got it professionally done and my hairdresser knows a ton about color chemicals. This toner is what will help me grow my grays out, with occasional highlight tweaks from my hairdresser. And I have two years worth of hair length :)
Trustpilot
1 month ago
1 month ago