---
product_id: 1704166
title: "100 Things Every Designer Needs to Know About People First Edition"
brand: "ph.d. weinschenk, susan"
price: "₩73642"
currency: KRW
in_stock: true
reviews_count: 12
url: https://www.desertcart.kr/products/1704166-100-things-every-designer-needs-to-know-about-people-first
store_origin: KR
region: South Korea
---

# 100 Things Every Designer Needs to Know About People First Edition

**Brand:** ph.d. weinschenk, susan
**Price:** ₩73642
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** 100 Things Every Designer Needs to Know About People First Edition by ph.d. weinschenk, susan
- **How much does it cost?** ₩73642 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.kr](https://www.desertcart.kr/products/1704166-100-things-every-designer-needs-to-know-about-people-first)

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- ph.d. weinschenk, susan enthusiasts

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## Description

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## Images

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## Customer Reviews

### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars







  
  
    Informative, Easy Read, Perfect!
  

*by A***A on Reviewed in the United States on August 1, 2012*

I'm only half way through the book, but I felt inclined to give some positive comments. I love the way the information is laid out in chunks, just enough for you to understand and process, regardless how technical she gets. That said, it's really great how she does go into that level of detail as far as how the brain works and what we are doing and can do with information. At the end of each segment, there is a very brief section called "Takeaways" that sums up what you just read, and I've found in a few cases, this includes things that one may or may not have gathered by reading between the lines, if you will. Whether it's to ensure that you don't miss it or simply to drive the point home, it's very helpful, clever and, I'm sure, deliberate. As a designer, it's so important that you understand your target audience, or even how humans think in general... this is a MUST BUY!

### ⭐⭐⭐⭐⭐ 5.0 out of 5 stars







  
  
    Packed with useful content which is presented well
  

*by C***R on Reviewed in the United States on November 1, 2014*

This book summarizes and applies the findings of a wide array of psychological research to various fields of design, especially design of websites, computer interfaces, etc.  The book is easy to read, and the format of "100 things" works well.  The author even applies the lessons from the book to the design of the book itself, with effective use of colors, fonts, summaries, etc.But the reader should be aware that this isn't a breezy read where you pick up a few good ideas and move on.  Instead, because the book is packed with content, some of which is counterintuitive, I see as this as the kind of book you keep referring back to while in the process of doing design tasks, trying to apply whatever appears applicable.  In other words, I see this book as primarily a handbook or reference book - and a very good one at that.

### ⭐⭐⭐⭐ 4.0 out of 5 stars







  
  
    Good primer on a number of topics, but a bit oversimplified and with too much self promotion.
  

*by W***L on Reviewed in the United States on March 23, 2020*

100 Things Every Designer Needs to Know about People is a good introdoctory book to design and psychology. It covers a range of well known ideas in psychology as they relate to design.That said, I did not like the self promotion in the book. The author promotes her other books fairly regularly, especially toward the end of this one, which is a major turn-off to this reader; which is ironic given the subject matter of this very book.I also wish that the author did a better job of noting that many (if not all) of the psychological concepts she is discussing are extremely nuanced. The information presented in the book comes off as "fact," which shouldn't be the case. Citing a few studies (usually one or two per topic) isn't enough to cover the details of any of these topics. A dissertation on each of these 100 tips is obviously not necessary (or wanted), but, a short disclaimer that the information is complex and these rules are not "facts" would be a bit more honest.

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*Product available on Desertcart South Korea*
*Store origin: KR*
*Last updated: 2026-03-04*