ILIA - Natural Color Block High Impact Lipstick (Flame (Fire Red))

This has been my go to red lip for years. It is perfect on olive tone skin. It leans more to the red-orange spectrum of red lips, which I love. The packaging is very sleek and chic. The formula itself is wonderful. Moisturizing and leaves a nice stain. You do need to touch up after eating, but for such a rich, non-drying formula, it has great longevity. Also love that the ingredients are clean! Great brand and a great warm toned red lip.

This lipstick is a beautiful color but it doesn’t stay on for long.

It's more like orange and cant apply smoothly. Don't waste your money.

Beautiful color but it smears so I dont use it much. Matte is great but could use more staying power.

Good natural ingredients, beautiful color (red) lasts better than synthetic products. Its my go-to lipstick. Don't hesitate to try this one

Exactly the red I was looking for! Has the orangey tone to it that is hard to find. Goes on nice and smooth, not cakey and looks amazing!

For me this lipstick is exactly the right amount of moisture that it feels good on my lips but doesn't come off too easily. Took me a long time to find it – years!

Unfortunately, the lipstick arrived broken at the base where lipstick sits inside the tube and "leaning" on the inside of the tube, so it couldn't be applied well without it damaging it further. Item was returned with ease for a full refund. As far as the color, it was a pretty red color, but more rust/orange-red than a true red with blue undertones.