---
product_id: 25004012
title: "Schwarzkopf Igora Royal Hair Color - color : 7-77 Medium Blonde Copper Extra"
brand: "schwarzkopf professional"
price: "₩37906"
currency: KRW
in_stock: true
reviews_count: 13
category: "Schwarzkopf Professional"
url: https://www.desertcart.kr/products/25004012-schwarzkopf-igora-royal-hair-color-color-7-77-medium-blonde
store_origin: KR
region: South Korea
---

# 50% longer color retention 25% higher reflex vibrancy 100% white hair coverage Schwarzkopf Igora Royal Hair Color - color : 7-77 Medium Blonde Copper Extra

**Brand:** schwarzkopf professional
**Price:** ₩37906
**Availability:** ✅ In Stock

## Summary

> 🔥 Ignite your look with color that commands attention!

## Quick Answers

- **What is this?** Schwarzkopf Igora Royal Hair Color - color : 7-77 Medium Blonde Copper Extra by schwarzkopf professional
- **How much does it cost?** ₩37906 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.kr](https://www.desertcart.kr/products/25004012-schwarzkopf-igora-royal-hair-color-color-7-77-medium-blonde)

## Best For

- schwarzkopf professional enthusiasts

## Why This Product

- Trusted schwarzkopf professional brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Flawless Coverage:** Achieve perfect color equalization with 100% coverage—even on stubborn white or porous hair.
- • **Vibrancy That Pops:** Experience 25% more intense reflex tones for a luminous, head-turning shine.
- • **Lasts Twice as Long:** Enjoy vibrant, fade-resistant color that stays fresh up to 50% longer than standard dyes.
- • **Salon-Quality at Home:** Formulated by colorists for colorists, delivering professional-grade results without the salon price tag.
- • **Bold & Fashion-Forward:** Stand out with rich medium blonde copper hues that blend natural warmth with edgy vibrancy.

## Overview

Schwarzkopf Igora Royal Hair Color in 7-77 Medium Blonde Copper Extra offers up to 50% longer-lasting color with 25% enhanced vibrancy and 100% white hair coverage. Designed by expert colorists, this professional-grade formula ensures flawless, bold, and radiant results that maintain shine and health, making it the go-to choice for millennials seeking salon-quality hair color at home.

## Description

Schwarzkopf Igora Royal is a range of distinctive and bold colors. Designed by colorists for colorists seeking maximum intensity and very clear, sharp tone directions. This range is the product of over 100 years of color processing by Schwarzkopf and may very well be their best. While providing 100% white hair coverage (even on thick and resistant hair), this color range is bound to stun you with its performance and reliability.

Review: Soft and Natural but Vibrant - This stuff rocks! I mixed this with 8-77 and 20 developer (all in equal parts) to get a richer medium copper and I think it came out looking really natural and just a beautiful color. There's a faint chemical smell when you first open the tube but tbh once you mix it with developer it has almost a nice spicy smell that isn't too overpowering when you mix it. This did not burn at all and it made a nice paste that covered my hair well. I let it sit for 45 to 50 minutes and it washed out/ran clear pretty quickly. Think this will be my go to every 6 weeks. Its a great level of bright while still being velvety and has natural tones to it.
Review: The Best Hair Color – I Won’t Use Anything Else! - I’ve been using Schwarzkopf Igora Royal for several years now, and it’s truly the best! I alternate between shades 7-77 M and 8-77, and both give me rich, vibrant, long-lasting color every time. The formula covers grays perfectly and leaves my hair looking shiny and healthy, no dryness or damage. The application is easy, and the results are always salon-quality from home. I’ve tried other brands in the past, but nothing compares. This is the only hair color I trust now. I won’t use anything else!

## Features

- Up to 50% longer color retention.
- Up to 25% higher reflex vibrancy.
- Perfect color equalization even on porous hair.
- Clearest lifting shades and advanced care for maximum contrast and shine.
- Fashion colors with up to 70% white hair coverage with clear and strong tone directions.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B017THCPA4 |
| Best Sellers Rank | #26,872 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #246 in Hair Color |
| Customer Reviews | 4.7 4.7 out of 5 stars (1,810) |
| Is Discontinued By Manufacturer  | No |
| Item model number  | SG_B017THCPA4_US |
| Manufacturer  | N'iceshop |
| Package Dimensions  | 6.38 x 1.5 x 1.26 inches; 2.4 ounces |
| UPC  | 787734391801 870215004489 638037284942 701636007707 870013005534 |

## Product Details

- **Brand:** Schwarzkopf Professional
- **Color:** Copper,White
- **Item Form:** Cream
- **Package Information:** Tube
- **Product Benefits:** Hair Coloring

## Images

![Schwarzkopf Igora Royal Hair Color - color : 7-77 Medium Blonde Copper Extra - Image 1](https://m.media-amazon.com/images/I/51VyTj4y+BL.jpg)

## Questions & Answers

**Q: Is this everything you need to color your hair**
A: No. You need to mix the correct formula of color with 2 ounces of 20 volume developer.

**Q: I want a medium blonde dye but don’t know what “extra” mean?**
A: “EXTRA” means for extra grey coverage 7-00 . It also will be slightly darker than 7-0.  It has more color pigments for better grey coverage.  Hope this helps. Good luck.

**Q: Which developer i have to use with this?**
A: The same company sells a pretty good Activator but I find it a bit milky/watery.  I prefer VIVITONE 20.  Though the 20% is a little permanent.  VIVITONE 10 works too.

**Q: What is the expiration date of this product?**
A: This product has no expiration date.  However, I can tall you that it was purchased from the manufacturer, in January 2020.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Soft and Natural but Vibrant
*by M***N on October 3, 2025*

This stuff rocks! I mixed this with 8-77 and 20 developer (all in equal parts) to get a richer medium copper and I think it came out looking really natural and just a beautiful color. There's a faint chemical smell when you first open the tube but tbh once you mix it with developer it has almost a nice spicy smell that isn't too overpowering when you mix it. This did not burn at all and it made a nice paste that covered my hair well. I let it sit for 45 to 50 minutes and it washed out/ran clear pretty quickly. Think this will be my go to every 6 weeks. Its a great level of bright while still being velvety and has natural tones to it.

### ⭐⭐⭐⭐⭐ The Best Hair Color – I Won’t Use Anything Else!
*by I***E on June 8, 2025*

I’ve been using Schwarzkopf Igora Royal for several years now, and it’s truly the best! I alternate between shades 7-77 M and 8-77, and both give me rich, vibrant, long-lasting color every time. The formula covers grays perfectly and leaves my hair looking shiny and healthy, no dryness or damage. The application is easy, and the results are always salon-quality from home. I’ve tried other brands in the past, but nothing compares. This is the only hair color I trust now. I won’t use anything else!

### ⭐⭐⭐⭐⭐ Favorite shade of red.
*by P***O on January 13, 2026*

My favorite shade of red. It delivers.🔥🔥🔥

## Frequently Bought Together

- Schwarzkopf Igora Royal Hair Color - color : 7-77 Medium Blonde Copper Extra
- Schwarzkopf Professional Igora Royal Permanent Hair Color, 8-77, Light Blonde Copper, 60 Gram
- Schwarzkopf Professional Igora Royal Developer 6% / 20 Volume 33.8 oz

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**Shop now:** [https://www.desertcart.kr/products/25004012-schwarzkopf-igora-royal-hair-color-color-7-77-medium-blonde](https://www.desertcart.kr/products/25004012-schwarzkopf-igora-royal-hair-color-color-7-77-medium-blonde)

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*Product available on Desertcart South Korea*
*Store origin: KR*
*Last updated: 2026-01-25*