

🎨 Elevate your blonde game—because your hair deserves the spotlight!
Wella Color Charm Permanent Liquid Hair Toner (T28 Natural Blonde) is a professional-grade, permanent hair toner designed to neutralize brass and enhance blonde shades with up to 90% less breakage. Vegan and paraben-free, it offers 12 tone options for personalized results, making it the #1 permanent toner in the US with thousands of satisfied users.









































| ASIN | B017JISNC2 |
| Best Sellers Rank | #18,423 in Beauty ( See Top 100 in Beauty ) #274 in Permanent Hair Color |
| Brand | COLORCHARM |
| Brand Name | COLORCHARM |
| Color | T28 Natural Blonde |
| Colour | T28 Natural Blonde |
| Container Type | Bottle |
| Customer Reviews | 4.4 out of 5 stars 4,846 Reviews |
| Full Cure Time | 3E+1 Minutes |
| Global Trade Identification Number | 00070018066909 |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Liquid |
| Item Weight | 2.1 Ounces |
| Item form | Liquid |
| Item height | 3.66 inches |
| Manufacturer | Wella Company |
| Material Features | Natural |
| Material Type Free | en_AE |
| Number of Items | 1 |
| Package information | Bottle |
| Product Benefits | Provides vibrant results, excellent gray coverage, and consistent, predictable results. |
| Product benefits | Provides vibrant results, excellent gray coverage, and consistent, predictable results. |
| UPC | 070018066909 |
| Unit Count | 1.4 Milliliters |
A**R
Excelente
Bello me quedó el cabello execelente producto descripción correcta
M**.
Life saver!
Never bleach your hair without toner. This stuff has saved my hair more than once. I keep it on hand now.
P**R
Beautifully tones hair removing my natural red tones.
I've used this, mixed in with the colors 12N and 12A and it removes the brass red highlights my hair naturally has.
P**N
Ehhh
Okay not very well
I**E
TW: EMETOPHOBIA
If you're not familiar with Emetophobia Emetophobia is a phobia that causes overwhelming, intense anxiety pertaining to vomit I physically react to anything related to vomit Well I saw a reviewer say this toner smelled like vomit and decided to try it anyways When I mixed it I was like woah that burns my nose but in the normal hair dye kinda way. I worked with the toner all over my entire head, it was starting to change color in the bowl. Went to get in the shower, thought I baby barfed in my mouth because I bent over and I do have Acid Reflux. Then it clicked. I remembered the review. I swear I could taste it and then it seemed to get worse as I'm rinsing. Literally smells like someone yakked up a bushel of cilantro. Also it really dried my hair out..
Trustpilot
2 months ago
2 weeks ago