

Product Description Wella Professionals Color Fresh Mask is a zero-damage color-depositing mask to refresh your salon color. Use this at-home treatment weekly to easily create Rose Blaze tones in blonde and pre-lightened hair in just 10 minutes! The temporary color fades gradually and the rich care ingredients in the formula leave the hair feeling smooth and moisturized. Color results can vary depending on the mask used and the base level and porosity of the hair – the lighter the hair the brighter the color. Wella Color Fresh Mask is enriched with avocado oil and is formulated without silicones or animal-derived ingredients. We recommend using gloves when applying. Brand Story FOR WELLA PROFESSIONALS, IT’S ALL ABOUT BEAUTIFUL HAIR AND HAS BEEN FOR OVER 140 YEARS. TODAY, WE ARE DEDICATED TO SUPPORTING THE WORLD’S MOST PASSIONATE HAIR EXPERTS WITH BREAKTHROUGH INNOVATIONS IN COLOR, CARE, AND STYLING. Review: Impressed! Long-Lasting Color and Shine - I’ve used Wella Professionals Color Fresh several times now, and it has worked really well for me. The color comes out even, vibrant, and gives my hair a healthy shine from the very first application. I love that it doesn’t damage my hair — if anything, it leaves it softer and much easier to manage. It’s also perfect for refreshing my color between salon visits, which saves me both time and money. The scent is pleasant, and it’s very easy to apply even if you’re not experienced. Another thing I really like is that the color lasts longer than I expected, and it fades evenly without leaving harsh or patchy tones. Review: Good for semi/soft-coverage for brunettes greys - This is good for people with dark hair growing out their greys. I added before and after pics. My hairdresser attempted to dye my roots with a lighter color to soften the greys that grew out. This resulted in dark hair followed by a section of light hair and then dark hair again with greys showing through all of it. Not cute. I didn’t want to lighten my hair and deal with the upkeep either. I will say I washed my hair, dried my roots a bit and then left this on for 30 min before rinsing. My goal is to have my greys grow out so for me this will work as it’s not temporary. It basically just softens the grow out. It does not cover the greys like a proper permanent dye.









S**Z
Impressed! Long-Lasting Color and Shine
I’ve used Wella Professionals Color Fresh several times now, and it has worked really well for me. The color comes out even, vibrant, and gives my hair a healthy shine from the very first application. I love that it doesn’t damage my hair — if anything, it leaves it softer and much easier to manage. It’s also perfect for refreshing my color between salon visits, which saves me both time and money. The scent is pleasant, and it’s very easy to apply even if you’re not experienced. Another thing I really like is that the color lasts longer than I expected, and it fades evenly without leaving harsh or patchy tones.
N**H
Good for semi/soft-coverage for brunettes greys
This is good for people with dark hair growing out their greys. I added before and after pics. My hairdresser attempted to dye my roots with a lighter color to soften the greys that grew out. This resulted in dark hair followed by a section of light hair and then dark hair again with greys showing through all of it. Not cute. I didn’t want to lighten my hair and deal with the upkeep either. I will say I washed my hair, dried my roots a bit and then left this on for 30 min before rinsing. My goal is to have my greys grow out so for me this will work as it’s not temporary. It basically just softens the grow out. It does not cover the greys like a proper permanent dye.
D**H
Not a one time miracle but def a solid helper!!
I had a lot of blonde in my hair that I recently covered with a dark dye, but as expected, the color faded faster from the more porous areas. After about six weeks, the top of my hair (where most of the blonde was) had lightened to a light brown, while the ends stayed a cool espresso shade. I didn’t want to go back to the salon so soon, so I picked up this color depositing mask. I followed the directions, I shampooed in the shower, rinsed thoroughly, wrung my hair out well, and even stepped out of the tub to towel dry it a bit more. Then I put on gloves, applied the mask generously, brushed it through evenly, and left it on for about 15 minutes. It worked pretty well. The top was still slightly lighter, and it didn’t affect my roots much the first time, but I could already see an improvement. Two days later, I applied it again, this time focusing on my roots and the top of my head. I used a different conditioner on the bottom since that part was already dark. After the second use, I was much happier with the results. Everything looked more blended, my roots were better toned, and the previously blonde areas on top were darker, making my overall color more uniform and just prettier ✨💖🥰 It also made my hair incredibly soft, shiny, and smooth. I love the formula! It’s perfect for stretching time between salon visits, especially if you’re trying to avoid more damage after bleaching. I’ve already bought another bottle. I think it works really well, but it’s not necessarily a one and done miracle, especially if your hair has multiple tones like mine. Stick with it and give it a couple of uses for the best results. I can’t wait to see how it looks after another use or two. Definitely a lifesaver! PS - I applied it only to my naturally lighter roots (which had already blended pretty well after my first two mask treatments as you can see in the photos). I put it on dry hair and let it sit for 15–20 minutes to really deepen the color, and it worked beautifully. If roots is all you plan to do, just keep in mind it may take a couple of applications to reach your desired shade because I did already do the mask twice on wet hair.
G**T
Covers grays pretty well!
Pretty awesome. So I loathe dying my roots (grays) and I usually miss spots and hard to keep in place on my own head. Decided to try this and I Applied to my dry hair (Use gloves) and then got into the shower and kept it on while I washed my whole body and shaved. Product Stayed on my head maybe 20 min total before wetting in the shower, and then I shampooed out and used a deep conditioning mask. It is pretty pigmented and covered most of my grays. Doesn’t smell like anything. It’s not as pigmented as using actual hair dye, but it’s pretty close! was a lot easier for me to use in between getting my hair done professionally than having to mix color and developer myself and apply it. I think I like it! I have longer hair (between shoulder blades and mid-back, but layered) and I used about half the tube. I wanted to make sure I got good coverage and I really rubbed it into and reapplied on the areas around my scalp where I develop gray hair. It’s pretty close to my normal hair color, but may need a toner. Will see how it wears and the color looks over the next few days, but so far I am pretty happy with it!
J**R
Turned my gray hair orange.
11/4/25. I wanted to love this. I'm trying to take a break from coloring my hair, I'm 67 yrs old and thought this might help me through this transition of going gray since it's not permanent and washes out quick. While my hair is soft after using, it actually turns the gray hair an unwanted orange color. So the gray line around my face is now orange. My hair is thinning and fine and I had hoped this would give it more dimension . I'm not saying this is a bad product, it just isn't what I had hoped for. It didn't damage my hair at all and the ends are definately darker, enough so it covers the orange when styled, and the gray comes through again pretty quick, so if you are trying this method to get thru this awful transition, save your money. I would have given this a 4 but the orange!! UGH! I also want to add that like hair color, this product will help with shine and softness. I am predisposed to red hair, thanks to my Beloved Mother! Scottish heritage. So again, while I believe this is a good product, it just isn't the answer to my problem. One other thing, it's quite a process, you must first wash your hair, towel dry, and then apply this toner, wait ten minutes {or how ever long you prefer to have it on}, and then rinse it out. If I think of anything else to add, I will do an update.
B**D
Drying and doesn’t refresh yellow highlights back to blonde
I like to refresh my highlights as they turn a yellowish tone after about three weeks. I didn’t want anything drying like Shimmer Lights so I went with this brand as it’s salon recommended. First off it’s very pale purple. That was my first indication it wasn’t going to work, but I was hoping to be pleasantly surprised. But after following the directions and even buying gloves thinking the color may be deceiving, I applied and waited. After washing out and blowing dry, my highlights were the exact shade of yellow they were before but now my hair had no shine and was dry like I had mousse in it. Now I am no novice to hair products. I’ve been playing around with products since I can remember and I have VERY HEALTHY HAIR. So this isn’t a user error. I know how to rinse hair and dry my hair and not use too much heat and all that. I even tried again a month later just to see if it was some fluke. But same results. Now I have the rest of this product I have no idea what to do with because I’m not going to use it and I’m certainly not giving it to anyone I like. So in my opinion, don’t buy it if you’re looking to refresh your blonde highlights or add shine or retain your hairs health.
M**7
I Love This Color Mask!!!!
Beautiful temporary color that lasts a few weeks for me. I love it because it doesn't damage my bleached hair and tones it perfectly. The scent is pleasant and it doesn't stain my hands when I apply it without gloves. Very simple to use. I recommend it
L**S
LOVE!
After looking online and in stores for a while for a good color depositing product, I settled on this during Prime Day. I have tried other color glosses/masks before with mixed results. Yes, they deposited color, but it looked like it just coated the hair or sat on top instead of actually refreshing my color. For reference, I dye my hair a level 8 auburn and chose the natural looking "caramel glaze" color instead of the copper or auburn, which looked too orange and too dark for me. I tried this color mask with a little tweaking: After shampooing my hair twice to make sure it was really clean, I squeezed out the water and instead of applying the color mask directly to my hair, I diluted it (1:1 ratio) with my regular conditioner in my palms and mixed it together. This was my first time using it and it does stain my hands a little, so I wasn't sure how strong the color would be, so I chose to dilute it. I applied root to ends for 5-6 minutes while finishing the rest of my shower, then thoroughly rinsed out. Make sure to wash your neck and back afterward or it will leave a film. I wrapped my hair in an old, white tshirt and it left some light staining but not as bad as some other color glosses I've tried. I applied my products and styled my hair as usual. The results are amazing - shiny, vibrant, natural but noticeably better! A coworker complimented my hair today and said it was really shiny and looked like it had natural golden threads/highlights throughout. I will try this full strength in the future, but I'm honestly very happy with the results using the diluted method, plus it will make the tube go twice as far. This will be a weekly routine for me to keep my color shiny and healthy. Highly recommend!
Trustpilot
4 days ago
2 weeks ago