Unlimited Power: The New Science of Personal Achievement

This book, was the starting point for my expedition into NLP 22 years ago. After reading this and utilising everything in the book, my life in sales skyrocketed, and my personal life changed forever. So much so that I decided to go into personal development product sales. So I know all of the top products out there from 1990 onwards, because I sold them, and Unlimited Power was the first real, show-tell-do book out there focussed on the benefits of application of NLP into your personal life, instead of previously, many of the books had been about therapy. He talks about firewalking in there too, which he learned from Tolly Burkan, and so this event, now a global phenomenon inspired me and my team at Success Formulae to promote it to the UK back in 1992. The book has a great momentum about it and I particularly like Tony's descriptions of metaprogrammes, as well as the types and distinctions of input senses. Of course, since then, we now have the law of attraction, which does suggest a sixth sense, that of frequency. But thank you Tony for seeking out the Firewalking Institute and bringing this to us, I was especially grateful, as it allowed me to go and work for him in 1993, helping him into the UK, and making me his top solo promoter. Am I still such a fan? Well, frankly, no. But am I fan of this book? Absolutely!! Everyone should read Unlimited Power, Think and Grow Rich, The Magic of Thinking Success/Big, and How to Win Friends and Influence People. BUT, these books are easy reading, less technical and use fewer 'power', or 'hypnotic' emotional phrasing so are brilliant for starting this journey. Amazon are brilliant at recommending titles, so have a look for these and you'll get others, and if you want to know more about hoe firewalking looks today in the UK, then call us! The sister to this product is the CD 6 pack- this too is phenomenal! Steve Consalvez

Like Anthony Robbins other book on Kindle - Awaken the Giant Within - this book takes the reader beyond what they think is possible in terms of developing and understanding themselves. As I say in my review of the other book, this book can literally change your life. One of the things I love about Robbins' works is that we get a glimpse of his own personal experience of using the tools and methods he teaches. If you want to find new direction for your life and achieve the goals you just dream of then read and use this book. I have certainly found the courage to achieve things I would not have thought possible, first in my career as an editor and now, stating out again, as a therapist and life coach. Courage and self-belief are just two of the things these books have taught me. So glad they are now available on Kindle at last.

Unlimited power is a fantastic book. Most 'self-help' books are simply common sense and are a practical guide to be on track in life. Unlimited power is a detailed and enjoyable read and gives you a lot to work on and clear steps to take that you can clearly recognise would and will lead to sucess. It makes you think in a different way and realise that if the steps are followed in every day life then clearly only positive results can be achieved. Its an interesting and enjoyable read with real life examples. The book cuts through a lot of the self help waffle and really serves to inspire and energise - not words i would use about a self help book.

“If you don’t provide your mind with the programming the results you desire, someone else will provide the programming for you” (usually by way of subtle persuasion) and it is undoubted after reading this substantial book on personal motivation, that if its simple but not so simplistic message is heeded Tony will get you firing on all the right cylinders without spending masses of time studying the roots of NLP by learning to pick out the low hanging fruit he has found most useful, notably the IR (Internal Rep) —- Emotional State —- Physiology equation.. However there possibly lies one of my reservations of bestowing unreserved praise on Unlimited Power: The New Science of Personal Achievement (1984), for as far as I can tell, it is one of the first Self-improvement books to market NLP to a much broader audience and as such could rightly be entitled ‘NLP Unlimited’ such is the wholesale plundering of the Master Practitioner syllabus. Greatness surely demands originality which did leave me rather wandering what is it Tony actually bring to the Self-help party? There is is no doubting his eloquence in languaging - he weaves his charm with some of the most poignant personal anecdotes of NLP application I have ever read reflecting in most his open kind heartedness, intuitive awareness and above all infectious humanity - with a personal magnetism that comes across as less academic than the original NLP founders. There are areas where he shares his life wisdom as if you happened to meet him down the pub, such as his keys to wealth, health and happiness: resource management in learning how to handle frustration, rejection, financial pressure, complacency, purpose, and discipline, including his philosophies of “two quarters” (abundance) and staying away from “coffee-spot seminars” There is also a fairly enlightening section on alternative nutrition (a.k.a. energy and physical vitality) which came as a surprise is still as relevant today as it was in 1984 - which either shows how ahead of the curve Tony was back then, or the continuing sloth-like pace of cultural change in this area! Essentially then Unlimited Power is about one thing - it practices what it preaches. As a master of communication in dealing with the challenges that life gives him we are in fact modelling the communication process on Tony in a way that causes us to successfully change things “in not taking the adversities of life as limitations by bridging gaps, building new paths, sharing new visions etc.” For those new to NLP this is as much of an action packed introductory approach I think you could possibly hope to wish for, and..ha ha.. any resistance would be futile to the Robbins battery of flexible communication methods. Does this book still kick derrière 35 years on? You bet - getting the wallet out for a fire-walk experience might be a next smart move...lol.

I was a bit put off by this book at first as the font and size of the type were a bit old school and not so reader friendly, but once I got going, I enjoyed the read so much that I didn't notice those things..! It's a really well-written, informative book and has taught me a lot about NLP so far. Great read and very inspirational. Would recommend to anyone - not just those interested in NLP...!

I had the privilege to be in Mr Robbins "Unleash the Power Within" seminar in April 2017 in London. It was after that I decided to read this book as I wanted to continue in the resourceful state I'd developed in those sixty hours. There are many self-help books out there and this one is not and thank God for that. This book by far goes beyond self help because of its content and is a must read and more importantly, "a must-read-and-then-do" book. Thank you Mr Anthony Robins for sharing your thoughts, ideas and experience. You have sincerely helped me in my journey and I pray God's continuous blessings upon your life.

Always a little suspicious of NLP - a kind of pseudo-science wrapped in the language of aspiration, I mean, "Unlimitied Power"... really? The power to do what (objectively)? Unlimited? - the Engineer in me gets very suspicious of things "unlimited". Don't get me wrong, I think Tony Robbins is a very charismatic proponent of the techniques, I think he is a force for good, and this alone maybe makes him worth a read. But, I think Cognitive Behavioural Therapies are more scientifically informed, and are probably better aimed at any self-esteem issues you probably have if you feel a book like this is going to tell you how to be a better you.

Anthony is just a great guy. Reading this book, you just ask yourself why it takes you all this time before you came across this book. I never felt better after reading this book. It is quite big, but it is worth a read. I think these books should be displayed in centers where people need help building their confidence. I wish I read this book long time ago. There are mistakes I could or would have avoided. Anyway, mistakes are also a learning process. People should be encouraged to read this book.