







🥣 Elevate your meals with clean, crave-worthy broth magic!
Massel Beef Style Bouillon Powder is a premium, all-natural, gluten-free, and vegan soup base delivering rich beef-style flavor without MSG, animal content, or common allergens. With 80 servings per canister, it’s a versatile, gut-friendly seasoning perfect for soups, stews, ramen, and more—crafted from quality ingredients to support a healthy, conscious lifestyle.








| ASIN | B00V6H0J0C |
| Allergen Information | Gluten Free |
| Best Sellers Rank | #10,063 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #31 in Packaged Beef Bouillon |
| Brand Name | Massel |
| Container Type | Tin |
| Customer Reviews | 4.5 out of 5 stars 1,999 Reviews |
| Diet Type | Gluten Free, Vegan |
| Flavor | Beef |
| Item Form | Powder |
| Item Height | 8.2 centimeters |
| Item Package Weight | 0.21 Kilograms |
| Item Volume | 168 Cubic Centimeters |
| Item Weight | 172 Grams |
| Manufacturer | Massel |
| Number of Items | 1 |
| Specialty | Fat Free,Gluten-free,No Msg |
| UPC | 810206000632 |
| Unit Count | 4.9384 Ounce |
W**K
Best bouillon I've ever used
Not to diss on MSG because it does accentuate & increase food flavors, but it tends to make my skin itchy. I love ramen noodles but learned I don't tolerate it in the seasoning packet enclosed, I save them and give to someone who is okay with the MSG. I now use this for a replacement ramen noodle seasoning. I use it in every recipe calling for chicken broth. It makes a good cup of hot broth to sip on. It's not overly salty. Cost is fair, healthier, nice aroma. Makes good seasoning in Chicken noodle soups, pot pies, adds depth to chicken salad for sandwiches, I add a smidge to tuna, egg, or potato salad. I love it.
N**R
Really delicious and quick dissolving
I think I like this better than Better Than Bouillon. It dissolves very quickly with no clumps but especially the taste is actually better with less salt. Tastes chickeny but is vegan. BTB is slightly too sweet from the vegetables and has more salt. I’ll probably alternate both from time to time. One tiny negative is that it’s hard to get the metal lid to go back on evenly. Edited to add that I gave my partner a cup of broth today and he thought it was my own from scratch. Now that is saying something.
T**W
No GMOs
I bought this product as a suggestion from a vegan you tuber that I follow. I'm new to vegan so I watch videos too give me ideas. This product is wonderful and it flavors all my dishes. It's vegan friendly and contains no animal products. And to top it off, it's made in New Zealand!!!! FYI, New Zealand doesn't allow any GMOs in any of their products. It's a win win even if your not vegan. Ya gotta try this
S**S
Poor delivery
I buy this often, it’s easy to you and to adjust taste. I love it most because it’s gluten free. I wish the delivery person would have used more care. He threw it at the house and now the can it nicely dented.
J**.
Low sodium alternative to bouillon!
Very tasty and great low sodium alternative to bouillon. The power is much better than a cube as you can add just the right amount. About 1/4 teaspoon perked up a large pot of home made soup! I've already ordered another so I don't run out. It comes in a small can but you really don't need much do it will last awhile. Very easy. Good value. All good ingredients too.
H**R
Tastes great!
This is a great vegan and gluten free alternative to chicken stock. The taste is delicious and it is easy and fast to prepare.
A**D
Usually a great product
I ordered one chicken stock powder and one beef stock powder. The chicken flavor is fine but the beef has a best by date of July 2025. I've ordered this brand before and really love it since it contains none of my daughter's allergies. Just a little disappointed
K**R
Value for your money
I ordered both the beef and chicken. Really good flavor. Used some in my rice. Went from bland to great. Only use a small amt. I think it's stronger than cubes and dissolves right away
Trustpilot
1 month ago
1 month ago