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✨ Transform your hair in a minute—because flawless waits for no one!
COLOR WOW One Minute Transformation is a fast-acting, nourishing styling cream designed to instantly smooth and tame frizz. Enriched with avocado oil and Omega 3’s, it hydrates and repairs hair for a silky, polished finish without any greasy residue. Ideal for color-treated hair, this lightweight, vegan formula absorbs quickly and works best as a foundation for sleek, trendy hairstyles.






| ASIN | B00G187CP6 |
| ASIN | B00G187CP6 |
| Best Sellers Rank | #4,482 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #36 in Hair Styling Creams & Lotions |
| Brand Name | COLOR WOW |
| Customer Reviews | 4.2 4.2 out of 5 stars (18,523) |
| Department | Unisex Adult |
| Global Trade Identification Number | 05060150185229 |
| Hair Type | Color Treated |
| Is Discontinued By Manufacturer | No |
| Item Form | Cream |
| Item Type Name | hair-styling-gels |
| Item Volume | 4 Fluid Ounces |
| Item model number | CW522 |
| Liquid Volume | 120 Milliliters |
| Manufacturer | AmazonUs/FEDM1 |
| Manufacturer | AmazonUs/FEDM1 |
| Manufacturer recommended age | 0 months and up |
| Material Type Free | Alcohol Free, Sulfate Free, Cruelty Free, Paraben Free, Vegan |
| Number of Items | 1 |
| Product Benefits | Hydrating, Nourishing |
| Product Dimensions | 1.42 x 2.52 x 6.22 inches; 4.66 ounces |
| Scent Name | Fresh and Clean |
| UPC | 689986924366 |
| UPC | 689986924366 |
| Unit Count | 4 Fluid Ounces |
Z**Z
Great for a Sleek, Wet Look — Just Needs a Little Backup
I’ve been wanting to try the sleek-back wet hairstyle that’s trending right now, and this product definitely helps to achieve that look. It gives my hair a smooth, shiny finish without any flaking or stiffness (yay!!). The hold lasts for hours, and I kid you not: even when my hair gets tousled, it still looks intentional and polished. It is definitely great quality product. That said, this product alone isn’t quite enough to hold everything perfectly in place. I usually pair it with a hairspray and a bit of hair oil to really lock in the “wet” effect. When used together, the result is sleek and glossy. I always get compliments on my hair when I style it with this product. Pros: • Helps achieve the sleek-back, wet-look style • Doesn’t flake or leave residue • Long-lasting hold when layered with other products • High-quality formula and trusted brand •Smells really nice Cons: • Not strong enough on its own for firm hold • Works best when combined with hairspray or styling oil Bottom Line: If you’re looking to create that chic, slick-back look, this product is a great foundation. It’s high quality, easy to use, and leaves hair smooth and shiny. But be ready to pair it with hair spray and hair oil to achieve the trendy “wet” look.
C**E
Great product
My go to hair product to prevent frizzy hair. Works wondetfully!
G**I
Finally got it to work…
For those of you who end up reading this and were underwhelmed w/ this product as I was, I thought I’d share my experience by adding a 2nd product first to wet hair. As a stand-alone, it didn’t work, and the Wow on dry as a stand alone didn’t work. But the 2 together - I’ve done it 3 times now and am extremely happy with the results. I’ll write 2nd product here, not sure if it’s allowed. Goldwell Flat Marvel. Apply to wet hair and can blow dry or dry naturally. Then add Wow to dry hair, then use round boar hair brush w/ very warm blow dryer. Good luck!
A**H
Unreal blowout
OK curly haired girlies, this is it. I was about to get another Keratin treatment but someone told me about this and I am so glad I found it. I applied it when my hair was 75% dry before I blow dried it. This is a SLEEK blowout. My hair is very long, thick, naturally very curly, and has been so dry this winter. This product just saved my blowout. I wish the bottle was a little bigger because I’ll probably go through this fast, but it’s not a bad price point. The scent is amazing and not overbearing. My hair feels healthy and smooth. I plan to apply some more in the morning before I brush it out too. 100% recommend if you are looking for a smooth blowout
L**E
Didn't quite work
I so much wanted to love this, but it just has not worked for my hair. I still find my hair frizzy and not smooth by using it. So sorry
S**S
A Must-Have for Frizz Control!
I’ve been using COLOR WOW products for years, and this travel kit is perfect! My hair is naturally curly, and frizz has always been a challenge—but these products really deliver. The shampoo and conditioner leave my hair feeling clean and soft, and the One Minute Transformation cream is a lifesaver for quick touch-ups. I also love the Pop & Lock serum for added shine and frizz control. Plus, the scent is amazing—fresh and not overpowering. Everything works beautifully with my hair texture, and the travel size makes it easy to take on the go. Highly recommend for anyone battling frizz!
S**A
Too expensive product
It good product but they raised prices
M**I
Don’t use alot
Haven’t really noticed a change
M**Y
Really good i love it
P**A
It makes your hair soooo smooth! I love it
D**C
Produit très efficace sur frisottis/ cheveux frisés élimine le côté mousseux dû à l humidité. Je recommande
P**E
Works very well with my thick long hair. The entire tube will last u long since a little goes a long way. It smells good & is non-greasy. For the price, definitely recommend.
A**5
Für meine Locken super geeignet!
Trustpilot
1 month ago
2 weeks ago