---
product_id: 738009944
title: "43\" 43A7QTUK QLED Smart AI TV - 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with with Freely, Disney +, YouTube, Netflix"
brand: "hisense"
price: "₩2217702"
currency: KRW
in_stock: true
reviews_count: 7
category: "Hisense"
url: https://www.desertcart.kr/products/738009944-43-43a7qtuk-qled-smart-ai-tv-4k-direct-lit-viewing
store_origin: KR
region: South Korea
---

# 1 billion+ Quantum Dot colors 43-inch QLED display Dolby Atmos 2.1 surround sound 43" 43A7QTUK QLED Smart AI TV - 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with with Freely, Disney +, YouTube, Netflix

**Brand:** hisense
**Price:** ₩2217702
**Availability:** ✅ In Stock

## Summary

> 🎬 Elevate your living room to a cinematic sanctuary with Hisense QLED brilliance!

## Quick Answers

- **What is this?** 43" 43A7QTUK QLED Smart AI TV - 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with with Freely, Disney +, YouTube, Netflix by hisense
- **How much does it cost?** ₩2217702 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.kr](https://www.desertcart.kr/products/738009944-43-43a7qtuk-qled-smart-ai-tv-4k-direct-lit-viewing)

## Best For

- hisense enthusiasts

## Why This Product

- Trusted hisense brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Smart Streaming Hub:** Seamlessly access Freely, Disney+, YouTube, Netflix and more with intuitive smart TV connectivity and apps.
- • **Cinematic 4K Brilliance:** Direct-lit LED array delivers edge-to-edge vivid colors and deep blacks for a truly immersive viewing experience.
- • **Quantum Dot Color Explosion:** Experience over a billion shades of true-to-life color that bring every scene to vibrant life.
- • **AI-Powered Picture Perfection:** Hi-View AI Engine upscales and fine-tunes every frame in real-time for stunning clarity and contrast.
- • **Immersive Dolby Atmos Soundscape:** Built-in subwoofer and 2.1 surround sound create a rich, multi-dimensional audio experience you can feel.

## Overview

The Hisense 43" 43A7QTUK QLED Smart AI TV combines cutting-edge 4K direct-lit LED technology with Quantum Dot color for over a billion vibrant shades. Its Hi-View AI Engine enhances every frame in real-time, while Dolby Vision and Dolby Atmos deliver stunning visuals and immersive sound. Featuring built-in subwoofer and 2.1 surround sound, plus smart access to top streaming apps like Disney+, Netflix, and YouTube, this TV offers premium entertainment at an unbeatable price with easy setup and a sleek 43-inch design.

## Description

Shop Hisense 43" 43A7QTUK QLED Smart AI TV - 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with with Freely, Disney +, YouTube, Netflix. Free delivery and returns on eligible orders.

Review: Great quality TV, highly recommended ! Great value for money! - This is a great TV, excellent resolution and refresh rate, it's my gaming TV. Very easy to uninstall the live TV apps from the phone with the freeview app, because I am not paying TV licence and I never watch live TV, I mainly use it for games and some on demand TV, but never live...great colours, sound, easy to install, it has almost everything...it has bluetooth, wifi connectivity...it is very light in weight, if I had a bigger lounge I would definitely go for 100 inch diagonal...maybe I need to buy a bigger house.. anyway, just to be clear, this is Chinese stuff, but easily matches South Korean Samsung TV, or others like Panasonic etc and the price is unbeatable...I recommend the Pro version, of course, otherwise it is probably just falling into the mundane. Comes with 2 year warranty which is not shown on desertcart, probably because it is easily extended to so much many years of warranty with very little money. Overall, great purchase, let me know if you have any questions about the PRO version only, I do not know about other versions, sorry. The only thing this TV does not have is to play console games ( e g x box games) without the console, but luckily I have the console already...I know TVs who have this feature, but they are at least 5 times more expensive and still are not as good as a Xbox x game console...which means in the end, I am the winner with having the console already and this great TV to complement it!!!
Review: Hisense lead the way with quality TVs at an affordable price. - After my 12 year old 55" LG TV packed up the other day I needed to look for a replacement quickly. I had done some research in the past and saw that Hisense TVs have now caught up with the likes of LG and Samsung with their QLED technology. So after looking at Which magazine reviews I opted for a Hisense 65A7QTUK. Although the price was slighter higher, I was guaranteed next day delivery through desertcart. The TV was delivered today by AIT home delivery with no problems at all. I received a delivery slot by text the night before and a phone call an hour before delivery and when he arrived the delivery driver let me open the package to confirm there was no damage before he left. The TV is easy to assemble, even for one person, but I would recommend two people if you are unsure and with most smart TVs once it is switched on it sets itself up with ease. My main input is Sky Q and I am absolutely delighted with the picture quality. The TV is also HDR compatible. The sound is OK on its own but is a little "Tinny" which is helped by adjusting the bass setting. You will get better sound if you have a sound bar connected to your Sky Q box. Overall I am really delighted with this TV. It is certainly on a par with its better known rivals and at a much more affordable price. Its interesting as well that some of the 2025 Hisense models are selling cheaper than the 2024 models. Go on treat yourself. You won't be disappointed.

## Features

- 4K Direct Lit Viewing: Our direct lit full array TV's benefit from having a grid of tightly packed individual LED’s positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
- Quantum Dot Colour: Experience true-to-life colour with our Quantum Dot TV's. Producing over one billion shades of colour, you will experience and enjoy colour in it's truest and most natural way.
- Hi-View AI Engine: uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time delivering incredible images by enhancing resolution, brightness, contrast and colour.
- Built in Subwoofer: To amplify Dolby Atmos & DTS Virtual X, our A7Q features a powerful 2.1 surround sound setup with a punchy built in subwoofer creating a truly engaging audio experience that you can feel .
- Dolby Atmos: delivers the ultimate audio experience allowing you to feel and hear sounds from all directions. Enjoy immersive, natural and true to life sound. It's so realistic you'll feel every moment as if you are actually there.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B0F7WGKRLQ |
| Best Sellers Rank | 164 in Electronics & Photo ( See Top 100 in Electronics & Photo ) 6 in TVs |
| Item model number | 43A7QTUK |
| Language | English |
| Manufacturer | Hisense |
| Product Dimensions | 19.4 x 96.2 x 61.7 cm; 12 kg |

## Product Details

- **Aspect ratio:** 16:9
- **Brand:** Hisense
- **Connectivity technology:** Wi-Fi
- **Display technology:** QLED
- **Included components:** Stand, Remote, Cable, Instructions
- **Product dimensions:** 19.4D x 96.2W x 61.7H centimetres
- **Refresh rate:** 60
- **Resolution:** 4K
- **Screen size:** 43 Inches
- **Special feature:** Quantum Dot Colour, Hi-View AI Engine

## Images

![43" 43A7QTUK QLED Smart AI TV - 4K Direct Lit Viewing, Quantum Dot Colour, Hi-View AI Engine, Dolby Vision, Dolby Atmos with with Freely, Disney +, YouTube, Netflix - Image 1](https://m.media-amazon.com/images/I/71FlkkqXd-L.jpg)

## Available Options

This product comes in different **Configuration, Pattern, Size, Style** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Great quality TV, highly recommended ! Great value for money!
*by T***E on 7 February 2026*

This is a great TV, excellent resolution and refresh rate, it's my gaming TV. Very easy to uninstall the live TV apps from the phone with the freeview app, because I am not paying TV licence and I never watch live TV, I mainly use it for games and some on demand TV, but never live...great colours, sound, easy to install, it has almost everything...it has bluetooth, wifi connectivity...it is very light in weight, if I had a bigger lounge I would definitely go for 100 inch diagonal...maybe I need to buy a bigger house.. anyway, just to be clear, this is Chinese stuff, but easily matches South Korean Samsung TV, or others like Panasonic etc and the price is unbeatable...I recommend the Pro version, of course, otherwise it is probably just falling into the mundane. Comes with 2 year warranty which is not shown on Amazon, probably because it is easily extended to so much many years of warranty with very little money. Overall, great purchase, let me know if you have any questions about the PRO version only, I do not know about other versions, sorry. The only thing this TV does not have is to play console games ( e g x box games) without the console, but luckily I have the console already...I know TVs who have this feature, but they are at least 5 times more expensive and still are not as good as a Xbox x game console...which means in the end, I am the winner with having the console already and this great TV to complement it!!!

### ⭐⭐⭐⭐⭐ Hisense lead the way with quality TVs at an affordable price.
*by P***K on 13 January 2026*

After my 12 year old 55" LG TV packed up the other day I needed to look for a replacement quickly. I had done some research in the past and saw that Hisense TVs have now caught up with the likes of LG and Samsung with their QLED technology. So after looking at Which magazine reviews I opted for a Hisense 65A7QTUK. Although the price was slighter higher, I was guaranteed next day delivery through Amazon. The TV was delivered today by AIT home delivery with no problems at all. I received a delivery slot by text the night before and a phone call an hour before delivery and when he arrived the delivery driver let me open the package to confirm there was no damage before he left. The TV is easy to assemble, even for one person, but I would recommend two people if you are unsure and with most smart TVs once it is switched on it sets itself up with ease. My main input is Sky Q and I am absolutely delighted with the picture quality. The TV is also HDR compatible. The sound is OK on its own but is a little "Tinny" which is helped by adjusting the bass setting. You will get better sound if you have a sound bar connected to your Sky Q box. Overall I am really delighted with this TV. It is certainly on a par with its better known rivals and at a much more affordable price. Its interesting as well that some of the 2025 Hisense models are selling cheaper than the 2024 models. Go on treat yourself. You won't be disappointed.

### ⭐⭐⭐⭐ Great sound , ok picture
*by J***Y on 17 January 2026*

I've had this 2 weeks now and after initially being very impressed I've noticed a few things that annoy me , first off it's great value for £329 which is what I paid, realistically making it a budget TV and I guess that has to be taken into consideration , out of the box it looked great , very easy to set up and when I first got the picture working with freely though it's pretty good and good value and the sound is great plenty of bass. Maybe one of best sounds I've heard from a TV , I've come from an LG 1080P good 7/800 quid Tv I've had 10 years and wanted to see the improvement if any 4k UHD gave , it's there is the improvement TBH but not as much as I expected or maybe should have been and I've even tried the latest 4K UHD blurays on my PS5 , which do look great just not too much better than the LG TV looked on 1080P FHD which was a top end one . I do really like the TV but noticed sports like football show a lot of motion blur, doesnt handle the speed of the action the best ive seen , for me , maybe I could have paid more for a better quality mid to high range Hisense one that has better refresh rates , looked at loads in the shops currys etc and even the best seems to have had some issues with the sports mode , it's just this, so far , seems a bit too much blur compared to a £600+ quid one , overall it's an good upgrade from the FHD one but hasn't blown me away except for the sound which with the subwoofer built in , is 'REALLY' good , 4 star from me from value point of view and really good price , not played any games on it yet not really a big gamer anymore, which was a big decision to not go for the 144Hz version for £600 but hopefully that doesnt become an issue when i do play.

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*Product available on Desertcart South Korea*
*Store origin: KR*
*Last updated: 2026-03-10*