






💇♀️ Own your glow with fade-proof brilliance!
Superior Preference Fade-Defying + Shine Permanent Hair Color in Medium Blonde delivers salon-quality, long-lasting color with over 50 shades to choose from. Its advanced gel formula combined with a shine-enhancing conditioner ensures vibrant, fade-resistant hair with a silky finish, trusted since 1973 and powered by L'Oréal Paris innovation.



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