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🌿 Elevate your delicate laundry game—because your finest deserves the gentlest care.
Forever New Delicate Hypoallergenic Laundry Detergent Liquid offers 50 to 64 large loads of gentle, residue-free cleaning specially formulated for delicate fabrics like silk, cashmere, and wool. With 50 years of trusted fabric care expertise, this 32oz hypoallergenic detergent preserves color, softness, and shape without harsh chemicals or animal testing, making it the go-to choice for professionals who demand quality and sustainability in their laundry routine.
















| Asin | B00U3ZHL0E |
| Best Sellers Rank | #114 in Liquid Laundry Detergent |
| Date First Available | February 26, 2015 |
| Is Discontinued By Manufacturer | No |
| Item Model Number | 754584300321 |
| Manufacturer | FOREVER NEW |
| Product Dimensions | 8 x 4.3 x 2.5 inches; 1.08 Pounds |
User
This is the best delicate detergent I have ever used!
This is a fabulous product; it really cleans and is made for delicate fabrics - it has a light clean fragrance.It removed a stain, that regular detergent didn't touch - great find!
User
Great
Was looking for gentle unscented due to allergies for my silks and delicates. Its perfect.Cleans beautifully
User
Forever New
Forever NewGreat for sweaters! Leaves a very pleasing scent!
User
Great for sensitive skin
I have very sensitive skin, and this has worked very well for me. The small size is perfect for travel. I recommend this product.
User
Great for hand laundry
Very happy that Amazon has this product back. I'm happy to have a fragrance-free option, and I like the liquid better than powder when I'm doing my hand laundry. This is a really great product that I've used for years.
User
Great Product - Messy Shipping
I love this product - be aware about having it shipped, however - the liquid detergent (even though wrapped in the box) arrived having leaked all over the box and was a real mess - some of the product was lost as a result.
User
Softer clothes, worth it
I am new to Forever New. My review is for the unscented liquid. I have started to feel now that my clothes have probably been washed 2-3 times in this laundry liquid (I finished a 2-pack) that they are noticeably softer with no other product used in the wash or dry cycle. I think that this soap goes a long way, because you do not need more than a few tablespoons in an HE washer. I notice a very slight "clean" scent from the clothes, which I like and doesn't seem to bother my very sensitive nose. I recommend this detergent because it is eco-friendly, and blankets, sweaters, cotton shirts etc all feel really nice and soft, and look and smell clean. It might cost more than the typical everyday detergent, but I will be reordering.My one particularly important note for those with hardwood floors, this *might* take the finish off if not cleaned up. I rent and the floor was already bad, but I did notice a few spots that looked new and like drip marks in front of the washer. Because the soap is clear it is hard to notice if you accidentally have a drop or two hit the floor, and now I just make sure I wipe up every time.
User
Keeps Lingerie in Prime Condition
I use this for my lingerie keeping them in prime condition. Bra straps don’t lose elasticity like with other detergents and my lingerie smells great.
User
結局は界面活性剤入りの弱アルカリ性洗剤なのだった
肌が弱いとか気になってることがある方以外は、高いお金を出してわざわざ買う必要はなさそうです。つけ置き&すすぎが早いのは日本の洗剤でも十分できますし、洗面器で小さじ1杯、手洗い桶なら大さじ1杯、洗濯機ならば大さじ2杯というのは、日本の濃縮タイプの洗剤とそんなに変わりません。汚れ落ちも、スーパーNANOXを使って同じような衣類(靴下とか下着とか)を同じく手洗いして比較してみましたが、水の濁りの程度はいずれも変わらなく思えました。アルカリは皮脂汚れに強いけど、おしゃれ着を長持ちさせるには中性洗剤がよい(衣類の材質を問わず衣類に優しい)そうなので、衣類の新しさを保つとはいってもご家庭でのおしゃれ着洗には向かないのかなと。「汚れ落ちの良いアルカリ洗剤で短時間で洗い、タオルドライで衣類に負荷をかけず、平干しする」という工程が、衣類を劣化させないポイントであって、洗剤は関係ないんじゃないかなと思いました。匂いはいい匂いです。高評価は海外の方が多くレビューしているからで、輸入コストがかかる日本での利用はコスパが悪くなりますから、星の数を鵜呑みにすべきではないなーと思いました。
User
No more itchy back
On using this product, my clothes no longer cause my back to itch. Product is just as effective as other detergents in cleaning clothes.
User
漏れてました…
届いた段ボール開けたら…液体が漏れてました(;Д;)
User
Like the other makes from this collection Easy on the skin.
Great clothes wash when using these Detergents
Trustpilot
1 month ago
3 days ago