ULTIMATE MARKETING PLAN
Product ID: 248655088
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Let's face it - the business world today is nothing like it was ten years ago. Marketing budgets are tighter, consumers are more skeptical and social media has changed forever the way we talk to our customers. In this new edition of his bestselling 'The Ultimate Marketing Plan', industry expert Dan S. Kennedy integrates such tools as social media marketing, networking and strategic memberships into a complete plan that will strengthen your customer base without breaking your budget. Packed with updated examples, marketing techniques and contributions from experts, Kennedy shows you how to catapult your company to the cutting edge. Review: Trustworthy - I ordered a Used book and it turned out to be of Good quality as mentioned in the description by the seller. Review: Good Insights - This book has really good insights and surprisingly very good suggestions made for business.. really liked it.. recommended for any marketing enthusiast
| Best Sellers Rank | #476,874 in Books ( See Top 100 in Books ) #7,011 in Economics Books #15,902 in Analysis & Strategy |
| Customer Reviews | 4.5 out of 5 stars 343 Reviews |
I**R
Trustworthy
I ordered a Used book and it turned out to be of Good quality as mentioned in the description by the seller.
Y**I
Good Insights
This book has really good insights and surprisingly very good suggestions made for business.. really liked it.. recommended for any marketing enthusiast
A**R
Quality of book not that good.
Quality of the pages in the book not good. Content is great. One of the problems is publisher on the photo of the book and in the description are different for many books on Amazon which is a problem. I ordered psychology of selling with this book its page quality is excellent tough
G**R
One of my favourite marketing books.
Dan Kennedy is a godfather of direct-response marketing. His books are always good. I had to buy the kindle version just so it was on my devices. The paper copy is dog-eared, highlighted, with notes. It's an essential guide for small business marketing.
A**R
Vuoi iniziare a studiare Marketing? Parti da Qui
Il libro e' un manuale pratico di come partire per promuovere la tua azienda o te stesso. Molto pratico e facile da seguire
T**S
great book timeless even if some links are down
I respect the logic of what is put into this book and the many examples of how this does indeed work. I think congruency is slipping a bit but overall it’s well worth the re and a re-read. Just doing something’s from this book you can dramatically boost the sales & overall perception of your business. The only trouble I have is it seems like the person that already has a business built can benefit from this more than a beginner who has never created anything…. But that speaks to other things as well meaning you need to be a doer not just a reader or dreamer. Big thanks to Dan Kennedy for this book.
R**S
Excellent Quality
I love this book!
C**A
Very inspiring
This helped me to reevaluate my current marketing plan. It has also given me ideas on how to move forward and energise my online businrss. It's a great read and easy to follow wirh great tips
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