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The Ordinary Granactive Retinoid 2% Emulsion is a cutting-edge serum combining two next-generation retinoid actives at a 2% concentration. Designed to visibly reduce fine lines, wrinkles, and pigmentation while improving skin texture, this cruelty-free, fragrance-free formula suits all skin types except sensitive and is ideal for anti-aging skincare routines. Consistent use delivers fast, noticeable results, but sun protection is essential to maintain benefits.






















| ASIN | B071HHSMTT |
| ASIN | B071HHSMTT |
| Active Ingredients | retinol |
| Best Sellers Rank | #515 in Beauty ( See Top 100 in Beauty ) #29 in Facial Day Care |
| Brand Name | The Ordinary |
| Customer Reviews | 4.5 4.5 out of 5 stars (4,276) |
| Customer reviews | 4.5 4.5 out of 5 stars (4,276) |
| Date First Available | 2 July 2017 |
| Global Trade Identification Number | 00769915190045 |
| Is Discontinued By Manufacturer | No |
| Item Form | Serum |
| Item Volume | 1 Fluid Ounces |
| Item Weight | 30 Grams |
| Item model number | 3052784 |
| Manufacturer | The Ordinary |
| Manufacturer | The Ordinary |
| Manufacturer Part Number | 3052784 |
| Material Features | Cruelty Free |
| Material Type Free | Aluminum Free, Coaltar Free, Silicone Free, Sulfate Free |
| Model Number | 3052784 |
| Number of Items | 1 |
| Product Benefits | Targets visible signs of aging, including fine lines and wrinkles, while improving skin texture and tone. |
| Product Dimensions | 3.33 x 3.33 x 11.43 cm; 30 g |
| Recommended Uses For Product | Anti-aging, Skin Texture Improvement |
| Scent Name | Fragrance Free |
| Skin Tone | All |
| Skin Type | All |
| Special Ingredients | Retinol |
| Target Use Body Part | Face |
| UPC | 769915190045 |
| Unit Count | 30 Milliliters |
S**H
Amazing for fine lines and wrinkles
Been using it for a while. I love how it works it's magic on fine lines and wrinkles
W**L
Works magic
In a combination with niacinamide works magic on reducing pigmentation spots. Saw a great effect after only 3-4 days of using. But you have to stay out of the sun completely. As soon as you get exposed, no sunscreen helps and you are back to square one.
F**B
Good
Skin feels amazing
U**�
Effective!
Works for my skin. Seen pretty good changes for a few days of use. Although packaging received unsealed and came with filthy stained box.
A**H
very gentle for the skin
very gentle for the skin
S**A
Bad consistency/ruined in shipping/fake
From Day 1, the product had a thick and clumpy consistency and wouldn’t come out the dropper properly — all signs that it had either been ruined in transit or was a fake. The real cream had a runny and milky consistency. The packaging also doesn’t tell anywhere about a 3-month-shelf life and that once it’s opened it should be refrigerated! Very misleading as I had to find out about this on Reddit
R**C
Okay
Didn’t work for me
D**A
It was good
It was good experience with this product but now I am using minimalist product as compared with ordinary I am more satisfied by minimalist
Trustpilot
3 weeks ago
2 weeks ago