Buy E–Mail Marketing For Dummies 2 by Arnold, John (ISBN: 9783527302215) from desertcart's Book Store. Everyday low prices and free delivery on eligible orders. Review: Five Stars - good clear content Review: Easy and effective - I bought this book as our company was moving into the digital world of marketing. Considering my knowledge of the digital world (compared to others that had none) I was selected to create an effective e-mail marketing plan and take it into action. Unfortunately due to the low budget I did not recieve any training or schooling on this matter and decided to buy this self-help book to take action. I found this book easy to ready, follow and effective that gave me good end results; especially with a check list that I could follow up with. I would certainly recommend this book to all who need to move into the digital marketing world with a low budget yet effective results.
| ASIN | 0470947675 |
| Best Sellers Rank | 2,529,766 in Books ( See Top 100 in Books ) 141 in E-Mail Applications 409 in E-Commerce (Books) 428 in E-Commerce Web Marketing |
| Customer reviews | 4.1 4.1 out of 5 stars (56) |
| Dimensions | 18.42 x 2.54 x 23.5 cm |
| Edition | 2nd |
| ISBN-10 | 9783527302215 |
| ISBN-13 | 978-3527302215 |
| Item weight | 567 g |
| Language | English |
| Print length | 384 pages |
| Publication date | 1 April 2011 |
| Publisher | John Wiley & Sons |
M**Y
Five Stars
good clear content
D**R
Easy and effective
I bought this book as our company was moving into the digital world of marketing. Considering my knowledge of the digital world (compared to others that had none) I was selected to create an effective e-mail marketing plan and take it into action. Unfortunately due to the low budget I did not recieve any training or schooling on this matter and decided to buy this self-help book to take action. I found this book easy to ready, follow and effective that gave me good end results; especially with a check list that I could follow up with. I would certainly recommend this book to all who need to move into the digital marketing world with a low budget yet effective results.
M**A
Very Good Read
I'm pleased I chose this one above all that was available. Written so that it was easily followed and understood.
J**M
... kind of dummies since it does not contain much useful information sorry
It is for extreme kind of dummies since it does not contain much useful information sorry
I**E
e mail marketing
despatched on time and in good codition a book that is written assuming yuo are going to use the likes of mial chimp
A**R
One Star
Out of date information
G**N
Four Stars
Very good book
A**R
best to avoid
I normally like the dummies series. I can't though go with this one. Most of the book seems concerned with spam. (I know no-one likes spam.)The result is that I know more than I need to about spam and not very much more about email marketing.
A**R
I sure am glad I bought this book. It's aterrific read and has helped my business and e-mail strategy. Great!
V**D
Very full and thorough guide about Email Marketing. I admit that I didn't finished reading it but I learned many news thing from it and keep it by my desk for future reference. This book is not for "Dummies" at all - many full time experienced Marketing professionals and even seasoned Email Marketers will find it very useful and enriching.
J**N
Good general education especially to a newbie to marketing!
R**S
I was looking for a How To guide on creating/formatting, etc. emails in Constant Contact. This guide is promoting the idea of email marketing and strategies. I'm already using email marketing. I did not need to be sold on the idea. I need tips, tricks, tutorial on how to actual create, edit, etc. in Constant Contact.
G**W
Great book. It's got the basics in there that you can build off of and it's organized really well.
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