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American Crew Grooming Cream (85g) is a premium styling product designed for all hair types, especially wavy hair. Infused with aloe vera, lanolin, coconut oil, and beeswax, it provides conditioning, moisture resistance, and a natural shine. Its alcohol-free formula offers strong, reworkable hold throughout the day, making it ideal for professionals seeking a polished, manageable look that withstands humidity and daily wear.












| ASIN | B005FEO56Q |
| ASIN | B005FEO56Q |
| Batteries | 1 A batteries required. |
| Benefits | Conditioning |
| Best Sellers Rank | 12,825 in Beauty ( See Top 100 in Beauty ) 83 in Hair Styling Putty, Clay & Wax |
| Brand Name | American Crew |
| Customer Reviews | 4.2 4.2 out of 5 stars (3,127) |
| Customer reviews | 4.2 4.2 out of 5 stars (3,127) |
| Date First Available | 1 Jan. 2008 |
| Department | men's |
| Global Trade Identification Number | 00738678002766, 00738678174135 |
| Hair Type | Wavy |
| Is discontinued by manufacturer | Yes |
| Item Form | Cream |
| Item Type Name | American Crew Grooming Cream, 85g |
| Item Volume | 119.45 Millilitres |
| Item Weight | 3 Ounces |
| Item model number | S-AM-025-85 |
| Liquid Volume | 85 Millilitres |
| Manufacturer | American Crew |
| Manufacturer | American Crew |
| Material Type Free | Alcohol Free |
| Number of Items | 1 |
| Product Dimensions | 10.16 x 12.7 x 15.24 cm; 85.05 g |
| Scent Name | Coconut |
| UPC | 738678002766 |
| Unit Count | 85.0 gram |
J**.
Product rating
Great product
M**.
Finally found the one!
After many months of trying out various different hair waxes and creams, attempting to find one that looks good for dark hair and holds all day, I've finally found it with this one by American Crew. It's easy to work in, washes out (and off your hands) easily, and gives a nice shine - something I wanted having dark hair. It holds the style all day, even in moderate wind. However if it does happen to get messed up by strong winds, or trying on clothes, etc, then it has the benefit of being reworkable and you can quickly and easily fix it without needing to apply any more product. It also has a nice scent to it. Will definitely be using this one from now on and can finally stop wasting money on products that don't work and end up in the bin.
L**S
Decent product
This product is really good for thick hair. The consistency is quite sticky, it does give you hair a nice shine or the “wet look” but it does leave you hair feeling quite greasy. The smell is ok for me haven’t had any complaints about smell. But it’s definitely not to everyone’s taste. It’s a decent product improvement can be made, my suggestion is to apply small amounts to shape your hair the way you want it and potentially use a hair spray. But for me this product has served me well.
R**Y
Great product this holds hair all day and even after ...
Great product this holds hair all day and even after a nights sleep, quick comb and its back in place. Can use it on dry hair if you want a real shinny slick back look, it can be abit clumpy and looks abit greasy if to much is used. I prefer to style my hair slightly wet use a little amount of product comb it through and blow dry. Get a great hold with a little shine and can always add more if required once dried.
N**H
Brilliant Shine but No Hold Whatsoever
I have brought the fibre wax for a while but my hair has gotten longer recently so I wanted to switch. I love the shine and the texture. It’s also an easy to wash. However, this product has ZERO hold. Hence such low rating. I don’t have really long hair, I’d say it’s med length and honestly I’m chucking it in the bin. Within 10 mins the hair becomes fluffy.
D**O
Good Product
It works
T**T
Great hold but smells horrible!
Much better product than fudge and holds my hair style really well but it smells horrible. An oily smell. States smells like coconut but it doesn't to me.
G**H
Awful product
I've been using American Crew Grooming cream for years, the product that was sent out to me was clearly not the product that I have previously used, its was more of a wax, smelt nothing like coconut, in fact it stank.... even the product labelling was even different. AWFUL PRODUCT DO NOT BUY
S**D
Está muy bien, fijación bastante fuerte, después hay que lavar concienzudamente, como bien pone. Buena cera, la recomiendo si tienes un pelo indomable.
M**L
Very good
I**I
Äkta vara
L**E
Produit original
S**E
American Crew Grooming Cream offre une fixation forte avec une brillance marquée, idéale pour des coiffures lisses, structurées ou pour dompter les cheveux bouclés et ondulés. Sa formule enrichie en aloé vera et huiles nourrissantes aide à hydrater et protéger le cheveu tout en créant une barrière contre l’humidité pour éviter les frisottis toute la journée. Parfaite pour les cheveux difficiles à coiffer, elle se travaille facilement, tient longtemps et se rince sans effort pour un look soigné du matin au soir
Trustpilot
2 months ago
2 weeks ago