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Writing That Works will help you say what you want to say, with less difficulty and more confidence. Now in its third edition, this completely updated classic has been expanded to included all new advice on e-mail and the e-writing world, plus a fresh point of view on political correctness. With dozens of examples, many of them new, and useful tips for writing as well as faster on a computer, Writing That Works will show you how to inprove anything you write: Presentations that move ideas and action Memos and letters that get things done Plans and reports that make things happen Fund-raising and sales letters that produce results Resumes and letters thar lead to interviews Speeches that make a point Review: Worth reading - Brilliant insights Review: Useful!! What we say matters but how we ... - Useful !! What we say matters but how we say that matters even more !! This book is helping me learn basic professional communication skills !!
| Best Sellers Rank | #62,713 in Books ( See Top 100 in Books ) #22 in Etiquette Guides #31 in Manner Guides #118 in Lifestyle & Personal Style Guides (Books) |
| Customer Reviews | 4.2 out of 5 stars 1,008 Reviews |
P**H
Worth reading
Brilliant insights
A**N
Useful!! What we say matters but how we ...
Useful !! What we say matters but how we say that matters even more !! This book is helping me learn basic professional communication skills !!
M**G
Nice book
Very nice book
M**K
good quality very bad
Not worth for money ,book quality very poor
A**V
Five Stars
Great Quality and Service.
K**R
To the point book
Short and a precise book. Contains thumb rules for effective writing.
S**L
Not for student, CEO level
Average book
B**R
https: //www. amazon. in/review/review-your-purchases?
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R**N
If you write professionally, read this book, then keep rereading it.
This is an essential guide for any writer. The advice is timeless. Written by two bosses from Ogilvy and Mather. It shows how the agency become successful. Some of the information may appear outdated, such as composing a memo, but that's an email today. Using short words, sentences and paragraphs may seem unnatural. It does work and makes it easier to read your stuff. Try putting a piece of text together before reading this book. Run your writing through a readability score such as Flesch–Kincaid. Read the book. Rewrite your work and compare your score now. If you pick this volume up once a year, you will become a better writer.
L**L
Sehr gute Anregungen zum Nachdenken
Unsere Kommunikation ist oft untereinander miserabel. Das wird einem schnell bewusst, wenn man beginnt zu lesen. Es wird einem klar, dass man evtl. schon einmal ein Geschäft nicht gemacht hat, oder eine Wohnung nicht bekommen hat, weil die E-Mail schlecht war. (Nicht nur laut D. Ogilvy ein muss für Leute in der Kommunikationsbranche)
R**Z
Estupendo libro guía para escribir con calidad, sencillez y efectividad
El libro sigue su propia norma de enseñar a escribir con eficacia y directamente sin rodeos y así se lee tal cual. Rápidamente pude encontrar lo que es útil para mi propósito en la actividad profesional que desempeño. Lo recomiendo ampliamente
J**L
Great For Leadership & Communication
I purchased this for a New Leader Program with my government job. I was impressed with how detailed and accurate the information was in the book. It covers emails, professional letters, proposals, and even presentations. This book has been updated 3 times to keep with the current mode of written communication and has been a huge asset in how I communicate with my coworkers, contractors, and the public. Just remember, No Mumbling. Don't know what I'm referring to? I highly recommend this book to find out. It will benefit you in many different ways.
F**G
Five Stars
A good business writing book that taught me lots of techniques I use today.
Trustpilot
3 days ago
4 days ago